Personal Branding: Caitlin Choo

I found this project on Behance and thought it was a really strong design. The designer was inspired by clouds and how colors represent different moods and emotion. Not only is this design very cohesive, but it has a beautiful message behind it. Choo is putting forth that she is not perfect just like the clouds and her moods are frequently changing. Employers are always looking for the perfect candidate for a job, but the inspiration behind the design makes Choo all that more compelling. I love that this design is very simple and there is really strong use of white space.

Click here to scroll through the full project!

One Comment

  1. I really like this design as well. its so pretty and calm. I like of she uses the idea of colors and emotions, it gives it a really personal feeling.it makes you fell connected to the artist in some type of way. I really like it.

    Like

    Reply

Leave a comment