by ryanmcinerney14

The NBC Logo

Gestalt Theory for Logo Designers
The NBC (National Broadcasting Company) logo is a good example of positive and negative space and ambiguity. It was designed by Graham and Herb Lublin. The main part of the logo shapes a peacock through the white space around the colors. NBC adopted this logo due to the bright colors, hues and overall richness in color. It was also chosen to catch the viewers attention because color TVs and Programs were on the rise. The six feathers of the peacock represent the network’s six divisions including yellow for news, red for entertainment, blue for network, orange for sports, green for productions, and purple for stations.

https://blog.logomyway.com/nbc-logo-history-behind/

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