Apple’s page design is undoubtedly beautifully designed. It’s webpage showcases all of the devices that they are currently selling in a stunning display. A white background makes the text easy to read, and by scrolling down, each of the products shift effortlessly in a mesmerizing way while delivering promotional information about their products. The home page features backgrounds that are mostly white, but their most special products may have a colored background, making them stand out to the viewer. Even if a user has no intentions to actually buy a product, they would still likely enjoy the experience of scrolling through these beautiful designs.