I was standing idle at work when I realized I had a blog post due tomorrow, luckily Boba Yaga has a really well designed menu that’s perfect to write about. 

I think this design is very clean and consistent. The designer made really great use of spacing and margins. There’s nothing out of place and it’s all even, which makes it very readable to customers. Each section has some visual aid, which is great because it makes customers more likely to add to their order because visuals are much more intriguing than just words. 

I also enjoy the small design aspects, such as the witch character who’s actions match the food options on each panel. A lot of the decor around the cafe is Studio Ghibli themed, so I also like that there’s a reference to the studio on each panel as well! 

When looking for real world examples of graphic design, typography, and illustration in Oneonta, I came across Petco’s logo. I found this interesting because of the illustration in the photograph above. The illustration of the blue cat and red dog hooking ears gives a cute and playful feeling to this logo. Both animals are simple, heavy black lined, and color filled shapes. Having the dogs floppy ear hang/hook between the cats ears, creates one unified image. I think this image is cute, simple, and a nice addition. I also think this friendly interaction between the animals creates a welcoming and caring feel.

Besides the feeling and cleaver interaction between the animals, I don’t love this logo. It feels big and bulky. But, I think Petco achieved its goal that the logo is very often recognized as their store.

Ivanah Alexandre

I find the typography in Yellow Deli’s menu to be very interesting. Here is a photo I took of the Yellow Deli’s menus while I went to grab dinner with some friends. I feel the typography is almost mimicking handwriting but because it is digitally done it is virtually “perfect” and doesn’t have the imperfections or irregularities that regular handwriting has. The graphic design of the whole menu looks as if someone just sat down with a pencil and doodled some doodles. I think it’s very cute and childish. Especially how they chose to dot their i’s with flowers. Flowers in a common theme throughout most of their in-store graphics and their collateral. The menu’s graphic design matches the overall vibe of the yellow deli; which is very warm, cozy, and “wholesome”.